Consumer Choice
Shop the Consumer Choice collection at Brough Furniture & Mattress in Lapeer, MI. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in Lapeer to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the Lapeer, MI area. Financing options available.
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Original price $299.99 - Original price $399.99Original price $299.99 - Original price $399.99Original price $299.99$199.99 - $299.99$199.99 - $299.99Current price $199.99
Derekson Panel Headboard
Ashley FurnitureWhen you want a bedroom that makes a bold statement, this headboard is for you. Its rustic butcher block finish is tastefully rough-hewn, with app...
View full detailsOriginal price $299.99 - Original price $399.99Original price $299.99 - Original price $399.99Original price $299.99$199.99 - $299.99$199.99 - $299.99Current price $199.99Save up to 33% -
Original price $1,199.99 - Original price $1,299.99Original price $1,199.99 - Original price $1,299.99Original price $1,199.99$899.99 - $999.99$899.99 - $999.99Current price $899.99
Derekson Bed with 6 Storage Drawers
Ashley FurnitureModern yet hefty. This queen panel bed with storage makes an urban eclectic statement. Its seasoned raw wood look merges with the clean-lined desi...
View full detailsOriginal price $1,199.99 - Original price $1,299.99Original price $1,199.99 - Original price $1,299.99Original price $1,199.99$899.99 - $999.99$899.99 - $999.99Current price $899.99Save up to 23% -
Original price $999.99 - Original price $1,099.99Original price $999.99 - Original price $1,099.99Original price $999.99$699.99 - $799.99$699.99 - $799.99Current price $699.99
Derekson Bed with 4 Storage Drawers
Ashley FurnitureModern yet hefty. This queen panel bed with storage makes an urban eclectic statement. Its seasoned raw wood look merges with the clean-lined desi...
View full detailsOriginal price $999.99 - Original price $1,099.99Original price $999.99 - Original price $1,099.99Original price $999.99$699.99 - $799.99$699.99 - $799.99Current price $699.99Save up to 27% -
Original price $699.99 - Original price $1,199.99Original price $699.99 - Original price $1,199.99Original price $699.99$499.99 - $899.99$499.99 - $899.99Current price $499.99
Derekson Bed with 2 Storage Drawers
Ashley FurnitureModern yet hefty. This queen panel bed with storage makes an urban eclectic statement. Its seasoned raw wood look merges with the clean-lined desi...
View full detailsOriginal price $699.99 - Original price $1,199.99Original price $699.99 - Original price $1,199.99Original price $699.99$499.99 - $899.99$499.99 - $899.99Current price $499.99Save up to 30% -
Original price $399.99 - Original price $699.99Original price $399.99 - Original price $699.99Original price $399.99$299.99 - $499.99$299.99 - $499.99Current price $299.99
Derekson Bed
Ashley FurnitureModern yet hefty. This queen panel bed makes an urban eclectic statement. Its seasoned raw wood look merges with the clean-lined design we love to...
View full detailsOriginal price $399.99 - Original price $699.99Original price $399.99 - Original price $699.99Original price $399.99$299.99 - $499.99$299.99 - $499.99Current price $299.99Save up to 33% -
Original price $799.99Original price $799.99 - Original price $799.99Original price $799.99Current price $599.99$599.99 - $599.99Current price $599.99
Bellaby TV Stand with Electric Fireplace
Ashley FurnitureExpress your modern farmhouse style with this TV stand with fireplace. Its wispy white finish over replicated oak grain is a delightful change fro...
View full detailsOriginal price $799.99Original price $799.99 - Original price $799.99Original price $799.99Current price $599.99$599.99 - $599.99Current price $599.99Save 25% -
Original price $999.99Original price $999.99 - Original price $999.99Original price $999.99Current price $699.99$699.99 - $699.99Current price $699.99
Bellaby 63" TV Stand with Fireplace
Ashley FurnitureExpress your farmhouse style with this TV stand with fireplace insert. Its wispy white finish over replicated oak wood grain is a delightful chang...
View full detailsOriginal price $999.99Original price $999.99 - Original price $999.99Original price $999.99Current price $699.99$699.99 - $699.99Current price $699.99Save 30% -
Original price $999.99Original price $999.99 - Original price $999.99Original price $999.99Current price $699.99$699.99 - $699.99Current price $699.99
Bellaby 63" TV Stand with Electric Fireplace
Ashley FurnitureExpress your farmhouse style with this TV stand with fireplace insert. Its wispy white finish over replicated oak wood grain is a delightful chang...
View full detailsOriginal price $999.99Original price $999.99 - Original price $999.99Original price $999.99Current price $699.99$699.99 - $699.99Current price $699.99Save 30% -
Original price $599.99Original price $599.99 - Original price $599.99Original price $599.99Current price $399.99$399.99 - $399.99Current price $399.99
Bellaby 63" TV Stand
Ashley FurnitureExpress your farmhouse style with this TV stand. Its wispy white finish over replicated oak wood grain is a delightful change from the ordinary. C...
View full detailsOriginal price $599.99Original price $599.99 - Original price $599.99Original price $599.99Current price $399.99$399.99 - $399.99Current price $399.99Save 33% -
Original price $1,699.99Original price $1,699.99 - Original price $1,699.99Original price $1,699.99Current price $1,299.99$1,299.99 - $1,299.99Current price $1,299.99
Bellaby 4-Piece Entertainment Center with Fireplace
Ashley FurnitureExpress your farmhouse style with this entertainment center with fireplace insert. Its wispy white finish over replicated oak wood grain is a deli...
View full detailsOriginal price $1,699.99Original price $1,699.99 - Original price $1,699.99Original price $1,699.99Current price $1,299.99$1,299.99 - $1,299.99Current price $1,299.99Save 24% -
Original price $1,199.99 - Original price $1,699.99Original price $1,199.99 - Original price $1,699.99Original price $1,199.99$899.99 - $1,299.99$899.99 - $1,299.99Current price $899.99
Bellaby 4-Piece Entertainment Center with Electric Fireplace
Ashley FurnitureExpress your modern farmhouse style with this entertainment center with fireplace. Its wispy white finish over replicated oak grain is a delightfu...
View full detailsOriginal price $1,199.99 - Original price $1,699.99Original price $1,199.99 - Original price $1,699.99Original price $1,199.99$899.99 - $1,299.99$899.99 - $1,299.99Current price $899.99Save up to 24% -
Original price $599.99 - Original price $799.99Original price $599.99 - Original price $799.99Original price $599.99$399.99 - $599.99$399.99 - $599.99Current price $399.99
Baystorm Bed
Ashley FurnitureRest in the casually cool style of this king panel bed. Its driftwood and smoky finish gives this bed an easy-going vibe that's perfect for creati...
View full detailsOriginal price $599.99 - Original price $799.99Original price $599.99 - Original price $799.99Original price $599.99$399.99 - $599.99$399.99 - $599.99Current price $399.99Save up to 25% -
Original price $599.99Original price $599.99 - Original price $599.99Original price $599.99Current price $399.99$399.99 - $399.99Current price $399.99
Baldridge Home Office Desk
Ashley FurnitureLeaning toward a casually cool look with a touch of rustic industrial flair? This home office desk with canted legs takes a fresh stance on style....
View full detailsOriginal price $599.99Original price $599.99 - Original price $599.99Original price $599.99Current price $399.99$399.99 - $399.99Current price $399.99Save 33% -
Original price $699.99Original price $699.99 - Original price $699.99Original price $699.99Current price $499.99$499.99 - $499.99Current price $499.99
Baldridge 75" Bookcase
Ashley FurnitureLeaning toward a casually cool look with a touch of rustic industrial flair? This brilliant bookcase takes a fresh stance on style. Clean-lined pr...
View full detailsOriginal price $699.99Original price $699.99 - Original price $699.99Original price $699.99Current price $499.99$499.99 - $499.99Current price $499.99Save 29% -
Original price $1,499.99Original price $1,499.99 - Original price $1,499.99Original price $1,499.99Current price $1,099.99$1,099.99 - $1,099.99Current price $1,099.99
14 Inch California King Chime Elite 2.0 Mattress
Ashley FurnitureStretch out and let the cares of the day fade away. This ultra-plush California king mattress is crafted for modern comfort and convenience, with ...
View full detailsOriginal price $1,499.99Original price $1,499.99 - Original price $1,499.99Original price $1,499.99Current price $1,099.99$1,099.99 - $1,099.99Current price $1,099.99Save 27% -
Original price $599.99 - Original price $999.99Original price $599.99 - Original price $999.99Original price $599.99$399.99 - $699.99$399.99 - $699.99Current price $399.99
12 Inch Memory Foam Mattress
Ashley FurnitureWhen it comes to your comfort, discover this ultra-plush 12-inch mattress. Its thick layer of memory foam conforms to your body, delivering amazin...
View full detailsOriginal price $599.99 - Original price $999.99Original price $599.99 - Original price $999.99Original price $599.99$399.99 - $699.99$399.99 - $699.99Current price $399.99Save up to 30% -
Original price $799.99Original price $799.99 - Original price $799.99Original price $799.99Current price $599.99$599.99 - $599.99Current price $599.99
8 Inch California King Memory Foam Mattress
Ashley FurnitureWhen it comes to your comfort, discover this 8-inch mattress. Its thick layer of memory foam conforms to your body, delivering amazing support, pr...
View full detailsOriginal price $799.99Original price $799.99 - Original price $799.99Original price $799.99Current price $599.99$599.99 - $599.99Current price $599.99Save 25% -
Original price $699.99 - Original price $1,299.99Original price $699.99 - Original price $1,299.99Original price $699.99$499.99 - $999.99$499.99 - $999.99Current price $499.99
12 Inch Chime Elite 2.0 Mattress
Ashley FurnitureStretch out and let the cares of the day fade away with this plush twin mattress. It's crafted for modern comfort and convenience, with layers inc...
View full detailsOriginal price $699.99 - Original price $1,299.99Original price $699.99 - Original price $1,299.99Original price $699.99$499.99 - $999.99$499.99 - $999.99Current price $499.99Save up to 23% -
Original price $1,599.99Original price $1,599.99 - Original price $1,599.99Original price $1,599.99Current price $1,199.99$1,199.99 - $1,199.99Current price $1,199.99
O'Phannon 2-Piece Sectional with Chaise
Brough Furniture MattressComplete your at-home retreat with this casually chic sectional with chaise. The luxe herringbone chenille upholstery is indulgently plush to the t...
View full detailsOriginal price $1,599.99Original price $1,599.99 - Original price $1,599.99Original price $1,599.99Current price $1,199.99$1,199.99 - $1,199.99Current price $1,199.99Save 25%
Consumer Choice — Frequently Asked Questions
What is the Consumer Choice collection?
Consumer Choice gathers the pieces our customers love most at Brough Furniture & Mattress (Lapeer, MI) — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.
Why should I shop Consumer Choice?
If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture, Brough Furniture Mattress that have already won people over.
Do you deliver Consumer Choice items?
Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.
Can I finance a Consumer Choice purchase?
Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.
Can I see these items in person?
Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.
What if my item arrives damaged?
Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.